May 2020 Bellabox Review

My Bellabox this month (May) came chock full of a range of skincare products. There are skincare hero products from Peter Thomas Roth, glam makeup from Essence, haircare from John Frieda, and much more.  In my Bellabox this month there is well over $35 worth of products.
As we live life holed up in our cozy homes, the need for delivered treats and self-care is even more important. This month's Bellabox has me covered from base to finish, thanks to a lovely range of skin and hair care treats. 
Here are all the gorgeous products that I received in my Bellabox this month:
EVERYONE WILL RECEIVE:
Essence Cosmetics Holo WOW! Sparkle Stick, full-size 6g, RRP $7
Bellas this month will receive one Essence product, I received the Holo WOW! Sparkle Stick. No beauty lover can ever have too many highlighters, can they? You can create your ultimate virtual party look with the Essence Cosmetics Holo WOW! Sparkle Stick. This shimmer product is cruelty-free and is made with high quality ingredients so …

How To Survive Facebook’s New Algorithm


Every-time Facebook, Instagram, Twitter, Pinterest or any other social media platform makes big changes around algorithms I see people panic. For me reading past the panic and getting down and dirty with the facts I see great potential for brands in most cases. Let's be honest here, the social media platforms require brands to use them as to advertise on them. If brands big and small started dropping off their platform they would lose revenue.

I've seen quite a bit of panic around the recent Facebook algorithm changes, and also had people who have point blank to my face told me that with these changes that you can no longer use vote baiting, react baiting and share baiting. That's when I've nodded and  smiled, thinking to myself "I've done this on the odd occasion to test the way it works, but none of these would ever be the core focus of a social media strategy."

The new algorithm for Facebook, in short, will be prioritising comments and conversation over shameless promotion, and the content deemed to sales focused and spammy will be demoted.
I've found through my own experience that it is the people who are using the spammy and shameless self-promotion techniques, who are panicking. They are also the people who tend to try to play the system rather than focus on good quality storytelling and content.

5 tips on how to make the most out of latest Facebook algorithm update:
  • Avoid asking for comments, shares, or likes as a way to boost engagement.
  • Have a good mix of content, it shouldn't be all sales driven
  • Experiment with the types and formats of content you share
  • Post content that encourages discussion and interaction
  • Be your brand, be you and be good at what you do

Brands don’t need to look at this latest Facebook algorithm update and panic. In fact, it can actually be viewed as a positive, with Facebook stamping out spammy marketing tactics, your brand has the opportunity to rise above the mediocrity.

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